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Mar 03, 2018 — Branding
“I don’t know the meaning of aphrodisiac and when it is used?” “Just Google it, nah!” “What are you doing on your phone?” “I’m tweeting the quote I just came across.” These are common conversations stating how the technology has become a crucial part of our daily lives. But these examples convey one significant thing […]
So, you’ve hired one of the best PPC companies in Pune, India, and have started your online campaigns, but the right clicks aren’t just coming through? Then you start pumping more money into your campaigns, but the result is still not the one you want? Well, the whole digital marketing world is seeing a shift. […]
Feb 24, 2018 — Corporate Video
Corporate video is an essential part of spreading the word about the identity of the company and what it does. Providing information in a short time helps in spreading awareness with ease to potential clients and customers. The corporate video helps the brand reach a mass audience in short time, appear at higher ranks on […]
Feb 21, 2018 — General
Stories have been a part of the human life since we came into existence. Even when humans weren’t evolved enough to speak or had any kind of linguistic skills, they told stories through carvings. Before the written form of stories existed, the oral form of storytelling shaped generations and cultures alike with their moralistic and […]
Feb 16, 2018 — Branding
Celebrities have a massive fan following and use their status to promote a brand. Many people look up to them as icons and are prone to use products they endorse. Celebrities have been involved in branding since the inception of the 20th century. Companies are investing a huge amount of money in signing celebrities to […]
Feb 15, 2018 — General
A- Attention Visual ads should attract the user’s attention at most. B- Branding Build user’s trust by using right branding strategy and Brand elements like Logo, colors, patterns in your visual ads. C- CTA (Call To Action) It is a mandatory process to fill in the gap between the value proposition & the next step […]
Feb 07, 2018 — Corporate Video
While conveying information about recent activities, events, and plans along with sending important messages from top executives, companies use blogs. Most of the times, they use the textual information to convey information and send messages. In a changing scenario where everything is required instantly, videos blogging on the corporate website becomes an essential option. Conveying […]
Jan 28, 2018 — Branding
A logo and a brand are two words which are used synonymously these days. People often confuse a logo and a brand to be the same things and use it interchangeably which of course is wrong. Consider this – A logo is just the first impression of a business on the people while a brand […]
Jan 19, 2018 — SEO
Google AdWords is one of the most popular online advertising platforms. Its pay per click (PPC) feature has attracted a lot of marketers as they need to pay only when someone clicks on those ads. If you are thinking about launching an AdWords campaign for your organization, the budget depends on how much marketing budget […]
Jan 06, 2018 — SEO
Search engine optimization (SEO) has become one of the most important marketing strategies to generate website traffic and online sales. Social media platforms such as Facebook and Twitter have been marred by fake news and data breaches. Moreover, people are spending less time on them. So, appearing on first few pages in search results have […]
Dec 25, 2017 — Branding
While interacting with graphic designers, if you think they are communicating in some unknown foreign language, you are misinterpreting them. There are some words in print design world that you might be unfamiliar with. While working with branding companies or design agencies, it is necessary to know basic terminologies. Else, there will be miscommunication and […]
Dec 13, 2017 — Web Design & Development
Having a website for business or personal branding is of utmost importance as the era of “always online” emerged. Designing a website is not only limited to design for desktop and laptops. As people are choosing surfing the web on smartphones and tablets over desktops and laptops, designing a mobile-friendly website has become a necessity. […]