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Apr 04, 2019 — B2B, B2C, Branding
Branding strategies are the first milestone in the journey of building a robust brand. The strategy must be internal and begin with focusing on fundamentals like making a brand positioning strategy, experience, differentiation, and purpose. This results in the making of a brand communication strategy, which is the voice and faces the brand. Developing a […]
Feb 14, 2019 — B2C, Branding, Digital Marketing, Social Media Marketing
Social media is quickly turning into one of the most necessary aspects of digital marketing, that provides unimaginable edges that help reach several customers worldwide. And if you are not applying this profitable source, you are missing out an unbelievable marketing chance, as it makes it simple to spread the word about your product and […]
Jan 21, 2019 — ASO, B2C, Digital Marketing, SEO
ASO or App Store Optimization is a way of making sure that your app meets the app store ranking process and rise to the top of a search result page. But how can your app get optimized for better discoverability in an app store? To give you an idea about ASO better, we are writing […]
Jan 07, 2019 — B2C, Branding, Digital Marketing, Social Media Marketing
We get many questions from our clients, friends, and prospects why a business owner should get an advertising agency instead of dealing with the tasks directly with various media vendors themselves. While they ask these questions, they are referring to website developers, search engine marketing companies, branding freelancers etc. Business owners often come to the […]
Dec 25, 2018 — B2B, B2C, Branding, Corporate Video, Digital Marketing
Corporate video production companies in Pune have been serving the medium and large companies for their business promotion since last decade. The strong reason is that such videos are working as a catalyst in the way of brand promotion. Those days are gone when businesses used to follow the same procedure of spreading flyers and […]
Dec 25, 2018 — B2B, B2C, Digital Marketing, General, SEO
Now that almost everyone is using the internet to search for goods and services, local and small businesses need to find some ways to compete with large and national companies. One way these businesses can level up with them is through local search engine optimization i.e. LSEO. We at Kaizen Design Studio, take pride in […]
Believe it or not, but there is quite a difference between B2B and B2C marketing. The difference between these 2 types of markets is quite massive even though a product is being sold to a person. When a product is sold to a B2B market, you will often realize that businesses undergo few buying conditions […]
Apr 14, 2017 — B2C
B2C or Business-to-consumers, marketing is a term used by companies while referring to the type of business they operate. B2C companies focus more on selling their products to an individual and also market their products for personal use. B2C companies also offer some packaging options which are appropriate for the consumption to the individual. There […]