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Sep 07, 2018 — Branding
Sir Richard Branson, the founder of Virgin, said, “Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients.” The success depends largely on the employees. Whether it is a customer care representative or an assistant HR, employees contribute toward the success. If employees […]
Sep 04, 2018 — Branding, Web Design & Development
KNT Creations India Private Limited is a manufacturer, wholesaler, exporter, retailer, and service provider of garden decoration products. It started its new venture, KNT Climbing, by taking a leap into manufacturing of artificial climbing walls in March 2018. Kaizen Design Studio rendered the services of branding, which included logo design, website design and design of […]
Sep 03, 2018 — Branding
Designing a logo is about the representation of the brand in the most creative and simplest way. Logo connects people with the brand. Investing appropriate amounts of efforts in designing of the logo is essential for the brand. Taking help of branding agencies to design a logo for the brand is one of the smartest […]
Aug 29, 2018 — Branding
Online has become a new luxury. People spend a lot of time online to do everything from grocery shopping to search for the new word they come across. The online perception of the brand has started to matter more than offline. The way you communicate the brand online creates a certain image in people’s mind […]
Aug 27, 2018 — Branding, Corporate Video
Kaizen Design Studio took an assignment to develop a corporate video that conveys brand identity and vision on the international level. Thanks for the trust of IOX (Indian Ocean Exchange), an ICT company based in Mauritius, for believing us with the responsibility. Telling the story in a creative way as per international standards was a […]
Aug 23, 2018 — Branding
Sharing the brand story is about connecting people with your brand. It is one of the crucial differentiators in many branding strategies adopted to connect with potential customers. The brand story is what makes every business unique and telling it is of an utmost importance. It compels other businesses and customers to be associated with […]
Aug 18, 2018 — General
One of the significant factors that contribute to the success of a business is its culture. This is one of the most overlooked factors and it has been one of the major reasons why some organizations are not able to achieve success. Company’s culture is not about being cool or being the best places to […]
Aug 16, 2018 — Social Media Marketing
Social media has become an effective way to reach the target audience, promote the company’s products & services, and gain profits. According to the report of GlobalWebIndex, nearly 93% of users have at least one social media account. The challenge is to reach the maximum of the target audience. The organic reach of posts has […]
Aug 11, 2018 — Branding
The horizons in the business-to-business (B2B) space have been expanded and choosing partners based on less price, high quality, and fast delivery is not the criteria anymore. What businesses want is a partner they can trust. This is where B2B businesses need great branding. The intangible perceptions such as “We know them” or “We trust […]
Aug 11, 2018 — Branding
Running a business and taking it to great heights involves sweat, blood, and tears of founders, executives, and employees. Relentlessness, perseverance, and enthusiasm blended with well-developed business strategies help in taking the great strides in the marketplace. However, achieving the great heights does not only involve great business strategy. Branding strategies are equally important. Branding […]
Aug 08, 2018 — Corporate Video
There will always be a scenario when a corporate client tells a video production company to make a corporate video for them in only two minutes. Given the number of huge projects they have undertaken, it seems difficult. There are huge assets to be shown and a lot of information to be conveyed. Here lies […]
Jul 28, 2018 — Corporate Video
Explainer videos are one of the important parts of the business on educating consumers on how to use the product in the best way. It helps in reaching more consumers without being physically present to give a demonstration. However, using these videos efficiently is essential to gain widespread consumers base. They also help in creating […]