Blogs

Understanding ASO – App Store Optimization for better discoverability

Jan 21, 2019 — ASO, B2C, Digital Marketing, SEO

Understanding ASO – App Store Optimization for better discoverability

ASO or App Store Optimization is a way of making sure that your app meets the app store ranking process and rise to the top of a search result page. But how can your app get optimized for better discoverability in an app store? To give you an idea about ASO better, we are writing […]

Importance of Local SEO for a Local Business

Dec 25, 2018 — B2B, B2C, Digital Marketing, General, SEO

Importance of Local SEO for a Local Business

Now that almost everyone is using the internet to search for goods and services, local and small businesses need to find some ways to compete with large and national companies. One way these businesses can level up with them is through local search engine optimization i.e. LSEO. We at Kaizen Design Studio, take pride in […]

How to Optimize your website for Voice Search?

Dec 03, 2018 — Digital Marketing, SEO

How to Optimize your website for Voice Search?

In the year 2013, Google came out with the Hummingbird algorithm. This update made it possible for search engines to understand the intent of the searchers’ quarries and match them with relevant results.  This updated jump-started the now necessary tool of ‘Voice Search’. It has become an expected feature for phones to come with a […]