Benefits of testimonial videos

Dec 23, 2019 — B2B, B2C, Branding, Corporate Video, General, Social Media Marketing

Benefits of testimonial videos

A business or brand is dependent on successful marketing strategies. The growth and prosperity of a brand or company are dependent on how the company endorses itself on social media. Communicating your customers’ successes can be the strongest marketing approach out there. Nothing sells your product, service, or organization better than promoting the positive experiences of your existing customers or clients. Video testimonials are a prospect’s mental guarantee that they are about to make a good buying decision by investing in your offering. A corporate video production company can help you in making a good testimonial video. Among the top video production companies in Pune, Kaizen Design Studio acquires the top position. So, the next time you think of a good explainer video company in Pune, Kaizen Design Studio is the best option! Continue reading to learn how video customer testimonials can benefit your company.

Increase the emotional quotient

Testimonials trigger emotion in your audience. A video testimonial will help show them how your business can solve their problems and why you are the best choice for helping them. The way they do this is by capturing a satisfied customer that is passionate about the solution you present. Purchase decisions are largely emotional, even if the customer is taking the time to consider their options.

Boosts credibility

Video testimonials are great at explaining your business’ mission and goals with customers. For example, if you have a real estate company, a testimonial video of the customers who are associated with you can help your business prosper and trigger positivity among the prospective buyers. Kaizen Design Studio, a corporate video production company will create the perfect testimonial video with enthralling motion graphics and excellent effects. The creation of such a video will help end all confusion that your business might be having with customers, especially if it is the first time they are visiting your profile. Become an expert in your industry with a video testimonial that boosts credibility.

Easy to share

Text-based testimonials are undoubtedly powerful, yet not as easy to share as videos. Video testimonials are very easy to share across social media and are the way of the future. According to recent research, around 78% of people watch videos online every week. A good motion graphics explainer video is easy to share and will attract more customers. If you are looking to create a good motion graphics explainer video in Pune, Kaizen Design Studio is the perfect destination! It is also among the top Restaurant video makers in Pune as well as Industrial Video Marketing in Pune

Increased exposure

Videos play a vital role in boosting your SEO and online web presence. You can level up further by posting your video testimonials through your social media accounts and blog to discover a new and wider audience. Testimonials will also help your exposure in your specific industry.

Testimonials are a great return on investment. What goes on the internet, stays on the internet. Once uploaded, your customers’ success remains until you take it down and there are generally no costs associated with your testimonial videos remaining available for as long as you want them to. 

As you can see, there are many benefits to video testimonials, as it’s a powerful marketing tactic that can last for years at little or no cost to you. If you want to create a powerful testimonial website, contact Kaizen Design Studio and discover the power of testimonial videos more effectively! We take pride in calling ourselves one of the purest corporate video production company.